Search Engine Optimization (SEO)
Potential customers find your website on the Internet by typing keywords (like “new ride design”) into a search engine.
Search engines often find plenty of websites that contain the keywords. In order for customers to find your website among the results returned by search engines, you need to rank somewhere in the first few dozen.
Search engine optimization (SEO) is the scientific process of improving this visibility and ranking of your website or a web page in search engines through changes and modifications to your website content, programming, navigation and linking. SEO is a major factor in the success, or failure, of your website. If potential customers can’t find your website they won’t even know you exist. That’s why it’s so critical for your website to show on the search results page for the keyword searches that matter for your business.
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At New Ride Design we understand and apply 3 sound SEO principles
We’ll optimize your website rankings through a combination of website architecture, content, inbound links, and patience:
1 Your website must be designed so that the search engine “spiders” that crawl the web can find their way around your website easily.
2 Good SEO relies on good website design practices. Webpage content should be designed around specific keywords that have been selected based on your unique business and your potential clients.
3 Keyword choice must be based on solid SEO research, not guesswork.
Your website content, including “keyword density” must be better than your competition, but still readable to your potential audience. SEO is for search engine spiders and rankings, but your website content is for people…the perfect balance is critical to your success.